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// People behind the code

Technical perfection
meets business sense.

We may be a fresh face in the industry, but our team brings 280 years of combined experience. Rīga-based, working across the entire European Economic Area — from Reykjavík to Varna.

280+

Years combined experience

6

Core services

EEZ

European Economic Area

24/7

Infrastructure monitoring

// Team

Leadership team

Laima Ērkšķe-Kreicberga

Laima Ērkšķe-Kreicberga

CEO

“At the end of the day, the only metric that matters is profit. Anyone can throw around three-letter abbreviations for free — we focus on the bottom line.”

Gustavs Ērkšķis-Kreicbergs

Gustavs Ērkšķis-Kreicbergs

Growth Lead

“The amount of capital worth investing without knowing what comes back is zero.”

Pauls Špakovskis

Pauls Špakovskis

Head of SEO

“SEO is a product. Treat the roadmap like one.”

Artūrs

Artūrs

Technical Lead

“Hidden value is discovered when you master more than one thing, like in the digital space.”

// How we work

Our principles

AI is a tool, not a replacement

AI does wonders in skilled hands but burns businesses when used to replace expert knowledge. Our rule: if you can't do it yourself manually, you don't do it with AI.

Full transparency

We maintain complete transparency with our clients about how we use generative and programmatic AI to enhance our Web Dev, SEO, and PPC strategies.

Human in the loop

We leverage AI to increase velocity, but every line of code and piece of content undergoes rigorous expert review before deployment.

ROI is the only metric

Success is measured strictly by return on investment. We either scale what works or provide clear, evidence-based insights to pivot your strategy.

“Mēs parādījām jums loģiku; tagad redzēsim, vai mums garšo vienāda kafija. Pievienojieties mums sarunai par to, kas ir nākamais jūsu zīmolam.”

SerpCtrl komanda— Rīga
info​@​serpctrl.lv|+371 25 420 480

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// Contact

  • info​@​serpctrl.lv
  • +371 25 420 480
  • Rīga, Blaumaņa iela 5a, 3. stāvs, LV-1011

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