// Author
Gustavs Ērkšķis-Kreicbergs
Growth Lead
// About me
Digital Strategist
// Experience
Professional path
2025 –
Growth Lead
SerpCtrl
Company growth strategy execution & client relationship management.
2021 – 2024
Digital Account Manager
Digitas from Publicis Groupe
Working directly with both local and global clients of Publicis Groupe. Coordinating awareness and performance campaigns and contributing to digital marketing strategies, tactics and research.
2021 – 2022
Creative director
Spēlēt.lv
Brand builder and digital strategist behind www.speletmagazine.lv and Spēlēt Gaming. Drove a reach of 900K unique users via PPC, social, and organic growth. Founder of Latvia's first full-time esports team (Wolsung) and organizer of the Baltics' most-viewed esports event to date (Spēlēt.lv CS:GO Academy).
2020 – 2022
Study Program Director
Biznesa vadības koledža
Grew program enrollment by 100% and successfully redesigned the "Digital Marketing" and "Sales Enhancement" curricula.
// Certificates
Validated expertise
2025
Creative Strategy
Media
2025
Media Buying
Meta
2025
Media Planning
Meta
// Posts
Author posts
// Coffee time